I was driving through Boston the other day when all of a sudden I see this funky, cool, lime green car with flowers all over it and as it passed me I was able to read what was written on it: Parkside Commons! I thought, “Hey, that’s where I’m going to be living!”
So the next day I stopped over at Parkside Commons to find out the scoop with the car.
Lisa in the office explained to me that they chose the Toyota Prius because it was a hybrid car which is very eco-friendly. And they decided to use it as a moving billboard and so they “skinned” the car using the Parkside Commons logo and design. I told Lisa that it definitely caught my eye on the road! I asked if I could get a closer look at the car and she brought me outside and she even showed me how it worked. It was pretty cool; it has a “power” on/off button to start it and a “P” button to push when you Park the car!
Lisa also explained to me that the car has “coupons” in it so when the staff is driving around they can pass out these coupons to people looking for a new apartment and they can save money when they rent! “What a great idea I thought!”